How do you make a new organisation feel credible before it has a track record?

A founder had a lot of convictions and no way to turn them into output. How do you get from one to the other?

What happens when an app for reflection starts behaving like a productivity app?

Can a news product create a different relationship with attention?**

A visual identity and campaign website for a UK pressure group and think tank holding Big Tech accountable — designed to feel like a movement, not a brand.

IRRATIONAL TECHNOLOGY is an educational initiative that equips users and communities with the knowledge to disassemble, interrogate, and rewire the technological systems shaping everyday life.

The Platform Literacy project examines how adolescents experience and navigate persuasive mechanisms embedded in social media platforms. The work originated with a university honours thesis and now continues as ongoing research and education initiative.